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67.5Text-HeavyStory Open hookLifestyle
Hook
She doesn't know it yet but her rental car business will fail and she will lose everything and file bankruptcy
@lifeaskiki_
61.0K followers · usually 61.5K views a post
Views
4.0M
Likes
300.6K
Comments
1.5K
Shares
1.6K
SoundTikTok sound · DIM
Why it worked
The video uses a high-stakes, dramatic hook that taps into the 'failure porn' trend, creating immediate curiosity and relatability for aspiring entrepreneurs.
Summary
A woman sits in a car looking at her phone while text overlays describe a hypothetical scenario about a failed rental car business. The video serves as a personal reflection on the lessons learned from business failure.
Structure
- 1Woman sits in a car
- 2Text overlay describes a failed business scenario
- 3Creator reflects on the lesson
On-screen text
She doesn't know it yet but her rental car business will fail and she will lose everything and file bankruptcy
Original caption
I really thought this was going to make me rich! 😂 so many needed lessons though. You keep pushing
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