Why it worked
The post leverages the authority of Warren Buffett and the intrigue of his investment strategy to capture attention. By presenting a list of influential books and then offering a shortcut (book summaries via the Elite Reads app), it appeals to a desire for knowledge and efficiency.
Summary
This slideshow presents five influential books that shaped Warren Buffett's investing strategy, culminating in a promotion for the Elite Reads app, which offers 15-minute book summaries.