Why it worked
The video uses visually engaging digital effects to showcase Lenovo products in an unexpected and aesthetically pleasing environment, making it more captivating than a standard product ad.
Summary
A woman stands in a lush indoor garden with balloons spelling out "LENOVO LIVE STREAM" floating above her. Various Lenovo products, including a laptop, earbuds, and a backpack, are digitally added to the scene around her.
Structure
- 1Introduction with balloons
- 2Woman interacting with balloons
- 3Digital product placement
- 4More products appear
Product placement
The video features a Lenovo laptop, Lenovo earbuds, and a Lenovo backpack digitally placed in the scene. The text "LENOVO LIVE STREAM" is displayed with balloons.
Call to action
Come hangout with me THIS Wednesday, July 16th, at 7 PM EST ON Lenovo’s Canada live!! We’re gonna just chill , chat, and geek over some of their new products together!