Why it worked
The video effectively uses a visually appealing transformation with a popular hair product, combined with clear on-screen text and a direct call to action, to drive interest and potential purchases.
Product placement
Angwi Tacho (wears wig) - acts, the wig is worn by the person, changing their appearance. Removing it would change the video. Kelly unit (wig) - acts, it is the product being showcased and worn. Removing it would change the video. Signature Wig Collection (wig collection) - acts, it is the name of the collection the wig belongs to. Removing it would change the video. akemihair.com (website) - acts, it is the website where the product can be purchased. Removing it would change the video.