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18.5Silent UGCOther hook
Hook
Day 2 gajian
@tersuplife
2.8K followers · usually 1.5K views a post
Views
27.3K
Likes
40
Comments
0
Shares
1
Why it worked
The video uses a relatable 'day-in-the-life' office humor format that resonates with Gen Z workers, subtly integrating the brand name into a common emotional sentiment about payday.
Summary
A young professional at her desk types a message on her phone expressing longing for her salary. The video uses the brand name 'gajian' (salary) as a play on words to mention the company Tersuplai.
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Transcript, structure and on-screen text
4 beats and 1 lines of on-screen text — the parts you need to write your own version.
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Original caption
rasanya pengen ketemu setiap hari🥺 #officelife #sipalingsuplai #corporatelife #pengadaanbarangjasa #genzlife#Tersuplaiid
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