And saying, I'm going to just take my family, move to another country.

@gregmoran_

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Selling · SaaS › Finance Software

RevDash https://www.revdash.com/ ↗

Why it worked

The video uses a personal story of relocating to a new country to build a business, which is inherently compelling. The "Scaling Across Borders" theme and the mention of Kosovo add an element of intrigue, while the founder's personal journey and the product's connection to it are subtly woven in, making it a relatable and inspiring narrative.

Summary

The video features a conversation about the decision to move from New York to Kosovo to start a new venture. The speaker discusses the reactions of friends and the challenges of returning to one's homeland to build something new.

Structure

1Discussing the decision to move and the reactions
2Describing the New York lifestyle grind
3Friends' reactions to the move
4The irony of moving back to homeland

Product placement

The video mentions RevDash as the venture being built in Kosovo, with Gent Dedushi identified as the founder. The caption also explicitly names RevDash and links to the founder's journey.

Call to action

Link in bio. Don’t forget to subscribe!

Original caption

He left New York to build something new in Kosovo 🇽🇰 Gent Dedushi, founder of RevDash, joins Scaling Across Borders to share his journey of returning home and the challenges of starting over. Premieres November 6th. Only on YouTube. Link in bio. Don’t forget to subscribe!

More from @gregmoran_

Their other posts in the index, biggest breakout first.

On-screen text

SCALING ACROSS BORDERS KOSOVO with Greg Moran & Gent Dedushi NOVEMBER 6 ONLY ON YOUTUBE

Transcript

And saying, I'm going to just take my family, move to another country. Someone thought I was crazy. Yeah. Others would kind of stay silent. You can sense the hesitation, because when you're there, it's kind of just a grind of the New York lifestyle, right? There was definitely some friends that said, hey, I commend you for doing this. This is great. You're taking a huge risk. So, ironically, you were actually moving away from your family back to your homeland. Exactly.