I'm gonna be honest with you, this is a cold call

@ethanbiz

2.5K followers · usually 3.9K views a post

Views

74.9K

Likes

1.8K

Comments

39

Shares

85

SoundTikTok sound · Piano famous song Chopin Deep deep clear beauty

Promoted product

—

Why it worked

The video provides high-stakes, real-world social proof by showing an actual, unscripted-feeling sales win, which builds immediate credibility for the creator's service.

Summary

A young entrepreneur records himself making a successful cold call to a care home owner to pitch his marketing services. He secures a follow-up meeting after offering a performance-based guarantee.

Structure

1The creator initiates a cold call
2He identifies the prospect's business need
3He pitches a performance-based marketing service
4He negotiates a time for a follow-up meeting
5The creator celebrates the successful booking

Product placement

The creator is selling his own lead generation agency services for care homes.

On-screen text

successful cold call 🔥🔥

Original caption

after a million tries🔥 #business #marketing #coldcalling

More from @ethanbiz

More breakout videos from this creator.

Transcript

I'm gonna be honest with you, this is a cold call, so I do have something to pitch to your business. Would you like to hang up now or give me 30 seconds and then you can decide? Yeah, what is it about? Uh, marketing. Uh, yes. So do you currently have any empty beds? I do. We inn. Okay, perfect. That's why I'm calling. We help care homes get more calls and tours using local ads and follow up. And if you don't get at least 10 leads in the first month, you don't have to pay us. Okay, so would you be open to having a quick 15 minute call later this week to speak more about this? Um, yeah, we can do that. How about, um, Tuesday? Tuesday? Be fine. Yeah. Uh, Tuesday 11:00. Um, I can't do 11 is, okay, I already have that booked. What about like 4:30? Sure, we can do 4:30. Okay. Yeah. Sounds good. Okay. Thank you. All right. No problem. Have a good one. Okay, bye. Yes, let's go, bro.