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55.7Silent UGCContrarian hook
Hook
Calgary's +15 is Underrated
@deekshaincanada
1.2K followers · usually 446 views a post
Views
26.5K
Likes
1.7K
Comments
11
Shares
173
Why it worked
The video taps into a relatable local pain point (harsh winters) and offers a lifestyle-based solution, making it highly shareable for residents of the city.
Summary
A video showcasing the convenience of Calgary's +15 indoor walkway network for downtown workers. It highlights the ability to commute, get steps in, and socialize without going outside during winter.
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Transcript, structure and on-screen text
4 beats and 17 lines of on-screen text — the parts you need to write your own version.
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Original caption
Calgary’s +15 network is so underrated, especially if you work downtown. Do other cities have something like this? #calgary #yyc #plus15 #downtowncalgary #corporatelife
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