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Hook
How the trees gonna be this weekend
@jamestue
4.1K followers · usually 1.3K views a post
Views
6.7M
Likes
968.9K
Comments
3.2K
Shares
141.7K
Why it worked
The video uses relatable, humorous juxtaposition and sound effects to create a viral, meme-style reaction to cold weather.
Summary
This video is a humorous montage of trees cracking in the cold and a man drinking milk in a log cabin, set to sound effects.
Structure
- 1Trees cracking in the snow
- 2Man drinking milk in a log cabin
On-screen text
How the trees gonna be this weekend
Dudes in log cabins
Original caption
Trees just start exploding in the cold?
More from @jamestue
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