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302OtherOther hookEducation
Hook
Studying Cybersecurity... 💀
@zamham_
52.3K followers · usually 13.6K views a post
Views
3.9M
Likes
348.7K
Comments
1.4K
Shares
18.2K
Why it worked
The video leverages a highly relatable 'expectation vs. reality' trope that resonates with students and young professionals, using aspirational imagery to drive engagement.
Summary
The video contrasts the difficult, tedious experience of studying cybersecurity in college with the glamorous, high-earning lifestyle of working in the field. It uses a series of quick cuts to show the transition from academic struggle to professional success.
Structure
- 1Visual of graduation ceremony
- 2Visuals of difficult coursework and studying
- 3Visual of the creator looking tired/stressed
- 4Transition to professional life
- 5Visuals of luxury cars, golf, travel, and concerts
On-screen text
Studying Cybersecurity... 💀
Vs
Working in Cybersecurity 🔥🧑💻
Original caption
And we are JUST getting started 🔥 #techjobs #college #cybersecurity #computerscience #engineering
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