So I just started this account a week ago with zero followers.

@zacktub

7.3K followers · usually 2.6K views a post

Views

169.1K

Likes

13.9K

Comments

1.2K

Shares

780

Why it worked

The video uses a relatable, vulnerable 'zero to hero' narrative that builds immediate trust and encourages viewers to follow the journey from the start.

Summary

A creator announces the launch of a new account to document their journey of building a business from scratch. They aim to prove that anyone can achieve financial success by consistently showing up and working toward their goals.

Structure

1Introduction of the new account
2Stating the goal of hitting six figures
3Emphasizing the importance of consistency
4Sharing the motivation behind the journey
5Call to follow along for the documentation

Call to action

follow along

On-screen text

So I just started this account a week ago with zero followers. None of my friends, my family, no one knows that I'm starting all this by myself to prove that anyone can start a business and hit six figures per month. And that all that matters is that you just try and show up every single day, even if you don't know what you're doing at all. Whether it's to get that dream car, retire our mom, or live that dream life that we know we deserve. More importantly, that there is a possibility that this can work out regardless of your situation. So if you're here, just know that you started with me from the very beginning, and I'll be documenting everything. My struggles, my challenges, so that you may win as well. So follow along, and let's get it, guys.

Original caption

let’s stay connected! #entrepreneur

More from @zacktub

Their other posts in the index, biggest breakout first.

Transcript

So I just started this account a week ago with zero followers. None of my friends, my family, no one knows that I'm starting all this by myself to prove that anyone can start a business and hit six figures per month. And that all that matters is that you just try and show up every single day, even if you don't know what you're doing at all. Whether it's to get that dream car, retire our mom, or live that dream life that we know we deserve. More importantly, that there is a possibility that this can work out regardless of your situation. So if you're here, just know that you started with me from the very beginning, and I'll be documenting everything. My struggles, my challenges, so that you may win as well. So follow along, and let's get it, guys.