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12.1Text-HeavyResult / Flex hook
Hook
Salary progression over 10 years with transparency ✨
@gradjobgenie
26.8K followers · usually 785 views a post
Views
9.5K
Likes
234
Comments
19
Shares
11
Why it worked
The post leverages the popular 'salary transparency' trend, providing a detailed, step-by-step breakdown of career progression and salary increases over a decade. This relatable and aspirational content, presented visually through text on images, encourages viewers to seek similar growth, making the linked service highly relevant.
Summary
The creator details their salary progression over 10 years, starting at £22,400 in 2016 and reaching £85,000 by 2024 through career changes and promotions. The post implies that their service, GradJobGenie, can help others achieve similar financial growth.
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Transcript, structure and on-screen text
7 beats and 12 lines of on-screen text — the parts you need to write your own version.
The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.
Original caption
Salary conversations are sometimes awkward and often avoided I’ve found moving between roles and companies has accelerated my career and salary progression #salary #corporate #work
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