Overshot — find the TikToks breaking out, and what they're selling

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For 6 months...

@mikeyrfx

4.9K followers · usually 6.7K views a post

Views

36.7K

Likes

3.7K

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229

Selling · SaaS › Ecom Software

Shopify

Why it worked

The post uses a classic 'before and after' narrative, showcasing a dramatic improvement in sales figures over time. This visual transformation, combined with the aspirational element of Shopify Capital funding, creates a compelling story that resonates with aspiring e-commerce entrepreneurs.

Summary

The creator shares their initial struggles with e-commerce sales, showing a screenshot of low sales figures on Shopify. They then reveal a dramatic increase in sales and funding eligibility, attributing the success to their Shopify store.

Structure

1Initial struggle and lack of sleep due to low sales
2Showing current Shopify dashboard with high sales and orders
3Highlighting eligibility for Shopify Capital funding

Product placement

The video shows screenshots of the Shopify dashboard, highlighting sales figures, order volume, and funding eligibility.

On-screen text

For 6 months... 3:32 Today Live View Total sales £0 Orders 0 Conversion 0% £30 £20 £10 12:00 AM 10:00 AM 8:00 PM Recovering lost sales with your first automation You set up your first abandoned checkout automation. Now when customers leave before buying, you can bring them back and win more sales. View automations Learn more Instant store performance insights at your fingertips Track store performance easily with at- home lock mobile device or macOS I couldn't sleep. 3:37 My store Last 30 days Total sales $127,396.29 +36% Orders 854 +330% Conversion +210% $10.0k $6.7k $3.3k Feb 26 Mar 13 Mar 27 50+ orders to fulfill 8 payments to capture 2 return requests 3 high risk orders 5 chargebacks 1 orders with block... You're eligible to apply for funding through Shopify Capital Apply for up to $20,000 Get fast funding and repay with a percentage of your daily sales Apply with zero impact on your credit score Receive funds in as quick as two business days if approved One fixed fee, with no compounding interest

Original caption

#ecom #shopify #dropshipping #motivation