When you create an environmental service business to provide remediation for the government.

@performancecontracts

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Selling · Course / Info

PerformanceContractsseen in 3 videos →https://stan.store/PerformanceContracts ↗

Why it worked

The video uses a high-contrast, 'oddly satisfying' visual of a hazmat suit combined with a specific, high-dollar figure to pique curiosity about a 'boring' but lucrative business niche.

Summary

The creator shows themselves in a hazmat suit performing environmental remediation work to illustrate the potential of government contracting. The video serves as a hook to drive viewers to their business resources.

Pro

Transcript, structure and on-screen text

4 beats and 4 lines of on-screen text — the parts you need to write your own version.

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The hook, the summary, why it worked and what it sells stay open on every video, signed in or not.

Original caption

This is how I started with contracting. Going in all on my own to provide a simple service. Boring businesses make a lot of money with government contracting #governmentcontracting #businesstips #entrepreneurship #entrepreneurtips #womeninbusiness