The guy who built Twitter just gave away a million dollar AI agent for free.

@duncanrogoff

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Selling · SaaS › AI Tool

Goose https://block.github.io/goose/ ↗

Why it worked

The video leverages the authority of a well-known tech figure (Jack Dorsey) and addresses a common pain point for developers (vendor lock-in) with a clear, high-value solution.

Summary

The creator introduces Goose, an open-source AI agent created by Jack Dorsey's company, Block, that allows developers to use various AI models without vendor lock-in. He demonstrates how simple it is to install and use the tool for coding tasks.

Structure

1Hook about Jack Dorsey's AI agent
2Explain the problem with current AI agents
3Introduce Goose and its unique benefits
4Show the three-step installation process
5Demonstrate a real-world task execution
6Call to action for the setup guide

Product placement

The video is a dedicated feature and tutorial for the AI tool 'Goose', showing its interface and capabilities.

Original caption

Dm “Goose” for the setup. This AI agent works across Claude, GPT, Gemini, DeepSeek and more. Open source. No lock-in. Full coding workflows. Most developers missed this. #ai #Aiagents #agents

More from @duncanrogoff

Their other posts in the index, biggest breakout first.

Call to action

DM "Send" for the full setup guide.

On-screen text

The guy who built twitter just gave away Free Million dollar AI agent almost nobody noticed because everyone's watching the Claude versus ChatGPT fight. Goose Jack Dorsey (Ex-Twitter founder) Replace 4000 employees 90% Block's code Every other agent 1 company Switch in 1 line Zero lock-in Setup is Stupidly simple Step 1 Step 2 Step 3 Free Open-source No logins Super Super Cool GUIDE

Transcript

The guy who built Twitter just gave away a million dollar AI agent for free, and almost nobody noticed because everyone's too busy watching the Claude versus ChatGPT fight. I'm not even exaggerating. Let me show you what this thing does. So it's called Goose, built by Jack Dorsey over at Block. He literally used it to replace 4,000 employees, and it now writes 90% of Block's code. Pretty freaking cool. Now here's the part that's really cool. Every other agent, Claude Code, Cursor, all of them locks you to one company. Goose works with any model. Claude, GPT, Gemini, DeepSeek, whatever. You switch in one line, zero lock-in, and the setup is stupidly simple. Three steps. First, one terminal command and Goose is installed. Second, plug in any AI model API key. Third, type your task in plain English. That's it. From there, Goose reads your files, writes the code, runs the tests, and ships the product. Free, open-source, no logins. Super, super cool. If you want the full setup guide for Goose, DM "Send" and I'll send you the link.