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J.A.R.V.I.S. is an AI assistant that can detect hackers, attend meetings, prevent unauthorized computer access, and control its own shutdown function.

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Why it worked

The video leverages a relatable scenario (missing a meeting) and presents a futuristic, aspirational solution (an AI assistant attending on your behalf), creating intrigue and demonstrating the product's utility in a novel way.

Summary

The creator missed a meeting but their AI assistant, J.A.R.V.I.S., attended it for them. The video shows J.A.R.V.I.S. joining the Microsoft Teams meeting and then cuts to the creator explaining they will be doing more with the AI.

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Transcript, structure and on-screen text

4 beats, a 29-word transcript and 18 lines of on-screen text — the parts you need to write your own version.

Original caption

J.A.R.V.I.S. just attended a meeting for me #programming #jarvis #ironman #marvel #engineering

I MISSED THE MEETING... J.A.R.V.I.S. DIDN'T

Promoted product

Why it worked

Summary

Transcript, structure and on-screen text

Original caption

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