reduce post quantity & up the quality on TikTok shop

something else that I think is going to be really important on TikTok shop now with all the changes is posting high quality top of the funnel content. Time and time again, this is what TikTok has told us they want. Even though they've like promoted and given a lot of money to the bottom of the funnel videos, now with all these rules about bottom of the funnel, I really think where people are going to win is spending a long time, I just spent like 45 minutes making a video. Reducing quantity and really, really increasing your quality, top of the funnel content. That's just a prediction. I don't have like grounds to be saying this other than with some product research I've been doing. All the best videos are like clearly high effort videos. Something that was not filmed in a minute and posted in a minute, which is honestly like 90% of my posts are really quick just explaining the product post. And I've been successful doing that. But I really, really think that the people who are going to win are going to spend a lot of time on their videos, make them really high quality, multiple angles, voiceover, mixing voiceovers with talking, I think that can be effective. Showing your face and content where it's applicable and really spending time. I have been a quantity poster for a while with just throwing in some higher quality videos when I have time for it or when the product really requires it. But I really, really think that we're going to need to be focusing on quality and I think it's going to be better. Probably has always been better to post five amazing videos every day rather than 15 sub par low effort videos. I also think the higher quality videos have a longer life cycle. Like I've noticed on some of my like really top of the funnel, really in depth videos, they make me sales for like months and months, but they're like smaller sales, gradual sales, but they're consistent. They win, they get picked up in GVM Max, they get pushed out and their consistent videos that like last longer. When we've all been struggling with like our videos going like, this is just a prediction. And what worked at the start in 2024 and people who started in 2023, what worked before isn't going to keep working. We used to get away with a lot of like unboxing videos and things and I think it's still going to work for a while. But this kind of just a prediction. I don't really have anything to back this up other than just what I see. The top videos are all high effort videos. It's always a balance though. Because I'm not getting rid of that format. You know, I cruise through videos like that and I think quantity is still important and there is a time to sell the sale around Black Friday, quantity definitely beats quality. At least that's how it was last year. But I really, really think that we're going to need to focus on high quality content during the next few months in the foreseeable future. Let me know if you agree or disagree because again, this is just something I've been noticing. I don't really have anything to back this up other than just what I see. The top videos are all high effort videos.