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Bloom Investing Appseen in 4 videos →
608Talking HeadResult / Flex hook
Hook
hubby and i make 220k combined,
@k.l.e.a.n.n
1.1K followers · usually 4.9K views a post
Views
3.0M
Likes
115.5K
Comments
394
Shares
568
Selling · SaaS › Finance Software
Why it worked
The video uses humor and relatability by contrasting the parents' financial stress with their son's seemingly superior investment performance, making the mention of 'Bloom Investing' a lighthearted and memorable native mention.
Summary
A mother shares her financial stress despite a high combined income, humorously noting her 13-year-old son's investment portfolio is already outperforming her savings. She is on a train back to Boston.
Structure
- 1High income, but still stressed by expenses
- 2Son's investment portfolio is outperforming savings
- 3Traveling back to Boston
Product placement
The video mentions "his bloom portfolio" and "bloom investing" in the caption, indicating the son is using the Bloom Investing platform.
On-screen text
hubby and i make 220k
combined,
3 kids and one unexpected
$800
expense still stresses us out
my son is 13 with
$12,480 in his bloom portfolio
so clearly he's doing better
than us
Original caption
His bloom portfolio is already doing better than my savings account #mom #PersonalFinance #bloominvesting #bloomlearntoinvest
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