Why it worked
This video likely performed well due to its relatable "testing a product" format combined with the popular and visually engaging content of eating spicy ramen. The use of a common beauty challenge (lip stain durability) in a food context creates curiosity and shareability.
Summary
The creator tests the longevity of their lip stain by eating a bowl of spicy Buldak ramen. They take bites of the ramen, wipe their mouth, and drink a beverage to see if the lip stain remains intact.
Structure
- 1Applying lip stain
- 2Eating Buldak ramen
- 3Wiping mouth
- 4Drinking a beverage
- 5Continuing to eat ramen
- 6Checking lip stain
Product placement
Bulldak Ramen: it is a type of spicy Korean instant noodle that the creator eats. It appears on screen and is eaten by the creator. Removing it would change what happens in the video.
On-screen text
TESTING IF MY LIP STAIN WILL SURVIVE BULDAK RAMEN