SHINY LIPS ARE BACK

@meccamax

98.0K followers · usually 558 views a post

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SoundTikTok sound · Bye Altare Remix

Promoted product

MECCA MAX Gloss Boss Lip Glossmecca.com

Shop MECCA Australia's range of curated beauty, with makeup, skincare, fragrance, hair & body from 200+ brands. Plus, complimentary samples & free shipping on orders over $25.

Why it worked

The video leverages a giveaway to drive engagement and brand awareness for a popular beauty product. The visual appeal of the lip glosses and the clear call to action encourage participation.

Summary

This video announces a giveaway for MECCA MAX Gloss Boss Lip Gloss PR boxes. It shows the boxes and the lip glosses, encouraging viewers to enter by liking the post, following the account, and tagging a friend.

Structure

1Showcasing PR boxes
2Displaying lip glosses
3Swatching lip glosses on arm
4Holding up multiple lip glosses

Original caption

GLOSS BOSS PR GIVEAWAY 📢 We're giving away five #MECCAMAX Gloss Boss Lip Gloss PR mailers featuring NEW refreshed shades to five lucky winners. Shiny lips are back and your handbag needs another lip gloss or three! Here's how to enter: 💖Like this post 💖Follow @MECCAMAX 💖Tag a friend who needs a Gloss Boss Lip Gloss Open to AU + NZ residents. Full T&Cs at the link in bio. Competition closes 9am, June 22nd 2026. Good luck! 🤞

More from @meccamax

Product placement

MECCA MAX (ACTS - it is the brand of the lip glosses and PR boxes shown and handled. Removing it would change what happens in the video.)

Call to action

Like this post, Follow @MECCAMAX, Tag a friend who needs a Gloss Boss Lip Gloss. Full T&Cs at the link in bio. Competition closes 9am, June 22nd 2026.

On-screen text

SHINY LIPS ARE BACK GIVEAWAY WIN A GLOSS BOSS PR BOX! DETAILS IN THE CAPTION 👆 #MECCAMAX GLOSS IS BOSS

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