$6k in 6 weeks

@thejenliproject

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Selling · Ecom Product

Whatnot

https://www.whatnot.com/s/EFT6oq5T ↗

Why it worked

The video taps into the popular 'reselling' and 'side hustle' trends, offering a transparent look at earnings and expenses. The creator's personal story and clear goal (funding her daughter's education) create an emotional connection with the audience.

Summary

The creator shares the results of a six-week challenge to make money by thrifting and selling items online. Despite falling slightly short of her $6,000 goal, she grossed $6,200, netting just over $4,000 after expenses, which she plans to use for her daughter's theater arts program in New York.

Structure

1Introduction of the 6-week goal and final day
2Revealing the gross income and net profit
3Explaining the purpose of the earnings (daughter's program)
4Showcasing the platforms used for selling
5Reflecting on the success and future needs

Product placement

Facebook Marketplace (ACTS - platform for selling items, removing it would change how items are sold) Poshmark (ACTS - platform for selling items, removing it would change how items are sold) eBay (ACTS - platform for selling items, removing it would change how items are sold) Whatnot (ACTS - platform for selling items, removing it would change how items are sold) Threaded Pear (APPEARS - name of a store, removing it would not change what happens in the video)

Original caption

Final result anyone?? Do you see what I did as impossible?? Or doable. Tomorrow I plan to put a cheat sheet for everyone who has asked about the “how” #buildinpublic #dayinmylife #reseller #consistencychallenge #whatnotseller

More from @thejenliproject

Their other posts in the index, biggest breakout first.

On-screen text

$6k in 6 weeks day 41 of 41. can go to her theater arts program in New York TODAY MARKS very last day weeks AND question everyone how how much did THE GRAND TOTAL gross income gross income was $6,200 IT up being just over $4,000 SHORT FROM MY original goal however can you believe MUCH money in six weeks thrifting and WE final payment going CITY I'm definitely gonna need more you know you know eat and do

Transcript

Today marks the very last day of the six weeks goal that I had. And the biggest question everyone has had is how much did I make? The grand total gross income was $6,200. When you calculate in expenses, it actually ended up being just over $4,000. So technically I did come up short from my original goal. However, can you believe that I made that much money in six weeks thrifting and selling? And yes, we made the final payment. So she is going to New York City. I'm definitely gonna need more, you know, you know, eat and do things like that.