hydrating rosacea routine

@__whitneyjade

5.8K followers · usually 1.4K views a post

Views

22.1K

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375

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19

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SoundTikTok sound · original sound - __whitneyjade

Promoted product

Cocokind

cocokind - conscious skin care. Plant-powered, sustainable, affordable, and cruelty-free.

3 videos3 creators

Why it worked

The video effectively targets a specific skin concern (rosacea) with a relatable solution (hydrating routine). The creator's personal experience and the visual demonstration of the products' soothing effects, combined with the mention of a TikTok Shop bundle, likely drove engagement and interest.

Summary

The creator demonstrates a simple, hydrating skincare routine for rosacea using Cocokind products. She applies the Magnesium Mist, Hydrating Electrolyte Rescue Serum, and Hydrating Water Cream, explaining how they soothe and rehydrate her skin, especially after wearing a mask all day.

Structure

1Introduction of hydrating rosacea routine
2Application of Cocokind Magnesium Mist
3Application of Cocokind Hydrating Electrolyte Rescue Serum
4

Original caption

Sometimes you just need a super simple, hydrating, electrolyte rich skincare routine💦✨ @cocokind #cocokind #cocokindcommunity #rosaceaskincare #hydratingskincare #soothingskincare

More from @__whitneyjade

Product placement

cocokind: it acts as a skincare brand. The video shows and uses their products: Cocokind Magnesium Mist (acts as a facial mist), Cocokind Hydrating Electrolyte Rescue Serum (acts as a facial serum), and Cocokind Hydrating Water Cream (acts as a facial moisturizer). The products are applied to the face and neck. Removing them would change the video's content.

Call to action

There is a mention of a bundle of these products being available on TikTok Shop, and that they can also be bought individually. The creator also links to their Linktree in their bio, which likely contains links to these products.

On-screen text

HYDRATING ROSACEA ROUTINE

Transcript

hydrating rosacea routine doing no actives tonight a gentle routine Cocokind Magnesium Mist I'm going to do the new Electrolyte Rescue Serum I have been loving this just launched I'm going to put the serum on I have been loving this just launched and I bring the mist too because I work in the OR and I wear a mask all day and my face gets so dry and I love to keep them with me because they just rehydrate and calm my skin down so much It's like a cool technology I'm not really sure how it works but it literally cools your skin down like for people with rosacea like I go out in the sun for three minutes and I'm a lobster like it's so nice because it just cools everything down so glowy so dewy Tier two I need to get a refill This one I actually bring with me to work a lot and I bring the mist too because I work in the OR and I wear a mask all day and my face gets so dry and I love to keep them with me because they just rehydrate and calm my skin down so much It's like a cool technology I'm not really sure how it works but it literally cools your skin down like for people with rosacea like I go out in the sun for three minutes and I'm a lobster like it's so nice because it just cools everything down so glowy so dewy Tier two I need to get a refill Got more There's actually a bundle of these on TikTok Shop now including the new serum but you can also buy them individually too