NEW! JUMBO ELECTROLYTE WATER CREAM!!! from cocokind

@skincarewithshelbs

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SoundTikTok sound · original sound - skincarewithshelbs

View velocity

+68.4K views over 17.8d · ~3.8K/day · 16 observations

Promoted product

Jumbo Electrolyte Water Cream

Why it worked

The creator's genuine enthusiasm and personal testimony of emptying the product multiple times, combined with the introduction of a larger size of a popular item, creates strong social proof and encourages immediate purchase through the direct TikTok shop link.

Summary

The creator excitedly introduces the new jumbo-sized Cocokind Electrolyte Water Cream, highlighting its hydrating properties and suitability for all skin types. She mentions that she has emptied the regular size three times, indicating her strong approval, and directs viewers to purchase it on the TikTok shop.

Structure

1Introduction of jumbo-sized product
2Comparison with regular size
3Enthusiastic endorsement based on personal use
4Description of benefits and suitability for different skin types
5

Original caption

eeeeek jumbo electrolyte water cream is here!!!! we need a jumbo mist next @cocokind #tiktokshoptuesday #tiktokshop #bestmoisturizers #moisturizers #skincarereviews

More from @skincarewithshelbs

Product placement

cocokind (brand name): ACTS - the brand name appears on the product packaging and is mentioned by the speaker. Removing it would change what happens in the video. Electrolyte Water Cream (product name): ACTS - the product is shown, discussed, and its benefits are described. Removing it would change what happens in the video.

Call to action

grab it right here on TikTok shop

On-screen text

NEW! JUMBO ELECTROLYTE WATER CREAM!!! from cocokind

Transcript

eeeeek jumbo electrolyte water cream is here!!!! we need a jumbo mist next @cocokind emptying not one, not two, not three electrolyte water creams we finally got a jumbo from cocokind and I'm so excited. okay, it's 3.3 fluid ounces whereas the regular size is 1.7. It's available right now on the TikTok shop and you will know as an influencer I try so many products. So for me to empty it three times, I don't even know what comes after love. As a dry skin girly, this is hydrating enough for me to use during the day and I truly think it's great for any skin type, blemishes prone, acne prone, sensitive, dry, oily like this just somehow gives you so much hydration with being so lightweight. They just actually crushed this formula. It's still the same pump packaging that we know and love now just bigger. Grab it right here on TikTok shop. Let me know if you shop it. I'll see you later.