GET READY WITH ME FOR A SUMMER FORMAL WEDDING

@chrisfmaddox

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Promoted product

Bleu de Chanel L'Exclusif

Why it worked

The video provides a "get ready with me" style outfit selection process, which is a popular and engaging format. The creator's clear explanations and confident presentation, combined with the aspirational nature of the outfit, likely resonated with viewers interested in men's fashion and formal wear.

Summary

The creator shows viewers how to style an outfit for a summer formal wedding in Switzerland. He tries on two shirt options, a red linen shirt and a blue striped shirt, ultimately choosing the blue striped one, and pairs it with cream trousers, brown loafers, a navy blazer, a pocket square, a Seiko watch, sunglasses, and Bleu de Chanel fragrance.

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Transcript, structure and on-screen text

7 beats, a 311-word transcript and 76 lines of on-screen text — the parts you need to write your own version.

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Original caption

Here is a more relaxed take on a summer formal wedding dress code. Note this wedding was Tie-Optional. In most summer formal dress codes you would wear a tie. #grwm #mensfashion #weddingfashion #luxurylifestyle #suit