Product placement
Custom wedding matches (ACTS - used as wedding favors, appear to be custom printed, reviewer shows examples and discusses them, reviewer states they are "custom wedding matches"). These are the subject of the video. The reviewer also mentions "24 hour wrist bands" (ACTS - used as wedding favors, reviewer states they are "wedding hack" and "custom things for your wedding"). These are also the subject of the video. The reviewer mentions "Canva" (ACTS - used to design the matches, reviewer states "I made the designs on Canva"). This is a tool used in the creation process, so it is substrate. The reviewer mentions "Goodwill" (APPEARS - reviewer states they bought crystal glasses from Goodwill for $3, $4, and $5. This is incidental scenery. The reviewer mentions "Fiji" (APPEARS - reviewer states "Fiji" on one of the matchboxes, but it is unclear if this is a brand or a place name, and it does not act in the video). This is incidental scenery.