Diva, you got into bed without brushing your teeth?

@lanasaintclair

354.5K followers · usually 15.1K views a post

Views

236.4K

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2.6K

Comments

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SoundTikTok sound · original sound - lanasaintclair

Promoted product

COSLUS water flosser

Why it worked

The video uses a relatable problem (neglecting oral hygiene) and a humorous, slightly gross visual to hook the viewer. The creator's transparency about it being an ad and her genuine enthusiasm for the product's effectiveness make it feel more authentic and trustworthy.

Summary

The creator unboxes and demonstrates a COSLUS water flosser, highlighting its features and effectiveness. She shares her personal experience with gum issues and explains why this product is a good alternative to traditional flossing.

Structure

1Introduction to the problem (not brushing teeth)
2Unboxing the water flosser
3Demonstrating features and use
4Highlighting positive results and benefits
5Call to action

Original caption

let me know if you want a story time about my gums

More from @lanasaintclair

Product placement

COSLUS water flosser: ACTS - it is demonstrated as a tool for cleaning teeth and gums, with features like massage and adjustable pressure. Removing it would change the video's purpose. COSLUS: APPEARS - it is the brand name on the product packaging and the product itself. Removing it would not change what happens in the video.

Call to action

Available on Amazon, brush your teeth!

On-screen text

water flosser unboxing :) This is an ad. I want to be transparent with you guys. It has a massage feature. This tip is for people with periodontal disease. Which is not a period disease. It's your gum disease. We're gonna try it. We're gonna find out if this is gonna spray everywhere. it didn't spray everywhere!!!!! guess who accidentally deleted the other perspective pls pretend I'm facing you I can feel the space between my bottom teeth. my favorite features: massage tongue scraper 10 water pressure options (lowest pressure recommended for beginners) I really like the fact that there is no water all over the mechanism because the only place it sprayed was my mouth. my teeth feel so clean :) Available on Amazon, brush your teeth!

Transcript

Diva, you got into bed without brushing your teeth? I did that a lot, too, and my gums fell off. (flossing is a sensory nightmare and I've been looking for an alternative) My dentist gave me this flosser four months ago, and as you can see, I've never opened it. water flosser unboxing :) This is an ad. I want to be transparent with you guys. Let's try this product. Ooh, it has a massage feature. This tip is for people with periodontal disease. Which is not a period disease. It's your gum disease. We're gonna try it. We're gonna find out if this is gonna spray everywhere. it didn't spray everywhere!!!!! guess who accidentally deleted the other perspective pls pretend I'm facing you I can feel the space between my bottom teeth. my favorite features: massage tongue scraper 10 water pressure options (lowest pressure recommended for beginners) I really like the fact that there is no water all over the mechanism because the only place it sprayed was my mouth. my teeth feel so clean :) Available on Amazon, brush your teeth!