People drive for miles to eat lunch at this old yellow store!

@gdayfromtheusa

110.0K followers · usually 14.5K views a post

Views

80.4K

Likes

7.8K

Comments

519

Shares

3.4K

SoundTikTok sound · original sound - gdayfromtheusa

Promoted product

The Yellow Store

Why it worked

The video taps into the popular 'hidden gem' and 'authentic local food' trend, showcasing delicious-looking comfort food in a relatable, unpretentious setting. The genuine enthusiasm of the creators for the food and the "homemade" aspect creates a strong sense of trust and appeal.

Summary

The video showcases "The Yellow Store" in Tuskegee, Alabama, a local spot praised for its homemade soul food, including fried fish, yams, mac and cheese, and cornbread. The creators enjoyed their meal in the car park, highlighting the deliciousness and authenticity of the food.

Structure

1Introduction to The Yellow Store and its reputation
2Showcasing the food options (fish, yams, mac and cheese, cornbread)
3Ordering and receiving the food
4Tasting the food and expressing satisfaction
5

Original caption

We stopped at The Yellow Store in Tuskegee, Alabama and grabbed fried fish, yams, mac and cheese & cornbread. Then we did what any road-tripping Aussies would do — sat on the tailgate in the car park and ate every bite! No fancy dining room, just delicious Southern soul food cooking that tastes like someone made it with love! ❤️ 📍 The Yellow Store 1906 Old Columbus Rd, Tuskegee AL #gdayfromtheusa #southerncooking #soulfood #tuskegee

More from @gdayfromtheusa

Product placement

The Yellow Store: ACTS - serves food. Removing it would change what happens in the video.

On-screen text

People drive for miles to eat lunch at this old yellow store! Tuskegee, Alabama IT LOOKS LIKE A LITTLE CORNER STORE BUT APPARENTLY FAMOUS COUNTRY COOKING WHAT ARE YOU THINKING YAMS LOVE YAMS YES NECK BONE OR A GIZZARD HEY HOW'S IT GOIN WHAT'S THIS FISH WE MIGHT DO THE FISH A DINNER YEAH SO WE THOUGHT THE YAMS LOOK GOOD AND WHAT DO YOU RECKON THE MAC AND CHEESE MAC AND CHEESE AND THE YAMS PLEASE HOW LONG I'VE BEEN HERE YEAH HOW LONG HAVE YOU BEEN WORKING ABOUT EIGHT YEARS OH WOW EIGHT YEARS THIS LOOKS GOOD AND WE'RE GOING THE YAMS I BET THEY'RE GONNA SWEET DELICIOUS DO YOU WANT CORN BREAD PLEASE GOTTA HAVE THE CORNBREAD THIS IS WHAT WE'RE GETTING THEY HAVE A BIT OF EVERYTHING EVEN BREAKFAST THANK YOU SO MUCH THAT'S IT WHAT'S THE STORY OF THIS PLACE IT'S SO CUTE HOW LONG'S IT BEEN HERE IT'S BEEN HERE FOR YEARS OH I LOVE IT GO AHEAD DOES IT LET ME ADD A TIP NO THEY DON'T DO IT WITH THE CARD THAT'S OKAY I'VE GOT MONEY HOW DO YOU SAY THIS TOWN TUSKEGEE TUSKEGEE WE'RE SITTING HERE OUTSIDE ON MY TAILGATE WE GOT THE DINNER WE GOT CORN BREAD WE GOT THE FISH THE YAMS AND THE MAC AND CHEESE DOESN'T IT LOOK SO HOMEMADE EVEN THE FISH LOOKS AMAZING I ALMOST JUST WANNA DUNK THAT IN A BIT IS THAT WEIRD NO THE YAMS THESE YAMS ARE SO GOOD I NEED TO GET YAMS AND LOOK AT THAT LITTLE END BIT LIKE THE CRUNCHY LITTLE BIT OF THE CHEESE IT'S HOMEMADE THE LADY BEHIND THE COUNTER WAS SAYING NO SORRY BEEN THERE EIGHT YEARS IT TASTES LIKE THIS IS LEGIT HOMEMADE DELICIOUS FOOD SOUL FOOD THIS IS WORTH THE DRIVE AND WE'RE JUST SITTING HERE IN THE CAR PARK ENJOYING IT OUTSIDE THE YELLOW STORE NOT SURE EXACTLY WHERE WE ARE. TUSKEGEE AMAZING AMAZING

Transcript

The best food is at the most unsuspecting places. We're here in Tuskegee, Alabama at The Yellow Store. It looks like a little corner store, but apparently famous country cooking. What are you thinking yams? Love yams. Yes. Do you want neck bone or a gizzard? Hey. How's it goin? What's this? Fish, we might do the fish. A dinner. Yeah. So we thought the yams look good. And what do you reckon the mac and cheese? Mac and cheese and the yams please. How long I've been here? Yeah, how long have you been working? About eight years. Oh. Wow, eight years. This looks good and we're going the yams. I bet they're gonna be sweet delicious. Do you want cornbread please? Gotta have the cornbread. I might get a drink. Yeah. This is what we're getting. They have a bit of everything. Even breakfast. Thank you so much. Hi. That's it. What's the story of this place? It's so cute. How long's it been here? It's been here for years. Oh, I love it. Go ahead. Okay. Does it let me add a tip? No, they don't do it with the card. That's okay, I've got money. How do you say this town? Tuskegee. Tuskegee. We're sitting here outside on my tailgate. We got the dinner. We got cornbread. We got the fish. The yams and the mac and cheese. Doesn't it look so homemade, even the fish? Even the fish looks amazing. I almost just wanna dunk that in a bit. Is that weird? No. Oh. The yams. These yams are so good. I need to get yams and look at that little end bit. Like the crunchy little bit of the cheese. It's homemade. The lady behind the counter was saying, no, sorry, the one serving us said she'd been there eight years. It tastes like she made it. Like this is legit homemade delicious food. Mmm. Mmm. Soul food. This is worth the drive. And we're just sitting here in the car park enjoying it outside the yellow store. Not sure exactly where we are. Tuskegee. Amazing. Amazing.