Why is this guy on Facebook selling his iPhone 16 for just $300?

@johnnyytech

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Selling · Other Product

iPhone 16seen in 6 videos →

Why it worked

The video leverages curiosity by presenting a seemingly unbelievable deal on a new iPhone model and then reveals the catch: the phone is damaged. The creator's decision to buy and repair the phone for a giveaway creates a narrative arc that encourages viewers to follow along for the repair process.

Summary

The creator questions why someone is selling a damaged iPhone 16 for $300 when refurbished ones cost much more. After assessing the phone's shattered back glass and cracked screen, they decide to buy it for $190 to fix it and give it away, documenting the repair process.

Structure

1Questioning the low price of a damaged iPhone 16
2Comparing it to official refurbished prices
3Assessing the physical damage to the phone
4Negotiating a lower price
5Detailing the phone's functional checks
6Planning to repair and give away the phone

Product placement

The video features a pink iPhone 16, initially showing a Facebook Marketplace listing for $300, then a refurbished listing from Apple for $619. The creator then shows the damaged iPhone 16 they purchased for $190, detailing its cracked back glass and screen, and plans to repair it.

Original caption

Trust me bro, watch the entire vid 🤝 #iphone16 #fyp #Tech #techtok

More from @johnnyytech

Their other posts in the index, biggest breakout first.

Call to action

I need you to fall along for the journey because I have never fixed a phone before.

On-screen text

iPhone 16 $300 Refurbished iPhone 16 128GB $619.00 $729.00 Save $110 SLAMMING THE PHONE ON ACCIDENT?! 😱 Listing Price: $300 ❌ Sold: $190 ✅ IS UNLOCKED THE CAMERA STILL WORK NUMBER TO MAKE WAS ACTUALLY LEGIT CHEKS THING I DON'T WANT THIS PHONE NEEDS IS A BACK GLASS THE FRAME INSTEAD I'M GOING TO REPLACE THE FRONT GLASS CAN GIVE IT TO ONE OF FOLLOW ALONG FOR BECAUSE I HAVE NEVER FIXED A PHONE BEFORE

Transcript

Why is this guy on Facebook selling his iPhone 16 for just $300? Even refurbished on Apple's website, they're going for $620. I'm not going to go and buy this phone. You guys just want me to spend money all the time and spend and spend. I was mad. I was mad. I saved this phone and accident. Oh, I was mad. I saved this phone and I'm getting a new phone. I hope I don't regret this. He said he accidentally slammed the phone. So let's assess the damage. The back glass is completely shattered. Front screen may look okay until you look in the corner and realize the LED is cooked. There's a bunch of dead pixels there. Aside from some minor chips to the frame, there was no way in hell was going to pay $300 for this phone. We agreed to 190 because all of my other checks did pass. Like the phone is unlocked, the camera still work. I looked up the serial number to make sure the phone was actually legit and some other checks, but here's the thing. I don't want this phone. Really all it needs is a new front screen and a new back glass. The frame I'm going to save some costs there. Instead, I'm going to replace the back glass, the front glass and We're going to fix this phone so that I can give it to one of you. I need you to fall along for the journey because I have never fixed a phone before.