You're confused. I was also confused

@kristingl

184.3K followers · usually 14.2K views a post

Views

68.3K

Likes

2.9K

Comments

52

Shares

90

Promoted product

Dear Klairs EGF Serum

The highly concentrated Midnight Blue Youth Activating Drop adds radiance and luminosity to the skin to substantially improve the complexion and stimulates the skin to encourage a youthful appearance. It also accelerates the skin’s renewal process, which helps to improve elasiticity, appearance of pigmentation and fine lines.

3 videos

Why it worked

The video addresses a common point of confusion for consumers trying to differentiate between similar products from the same brand. By directly comparing two EGF serums and detailing their specific differences in texture and ingredients, it provides valuable, actionable information that likely resonated with viewers interested in skincare.

Summary

The creator compares two Dear Klairs EGF serums, highlighting their differences in texture, ingredient concentration, and focus. While both are presented as good options, the creator expresses a preference for one over the other.

Free account

Transcript, structure and on-screen text

5 beats, a 203-word transcript and 29 lines of on-screen text — the parts you need to write your own version.

Original caption

I was just as confused as you are because what are the differences between these two EGF serums??? #kbeauty #koreanskincare #dearklairs #egf #antiaging @dear, Klairs