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All breakouts
3.6Talking HeadDirect Question hookLifestyle
Hook
"You smell so good, what perfume do you use?"
@cozmo3lg
618.4K followers · usually 394.8K views a post
Views
1.4M
Likes
73.7K
Comments
336
Shares
1.5K
Why it worked
The video leverages a common social interaction (being complimented on scent) to organically introduce a product, creating curiosity and a desire to know the source of the pleasant smell.
Summary
The creator is asked about their perfume and reveals they are using a product from @revenoir.se, implying it's a scent they recommend.
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Transcript, structure and on-screen text
3 beats, a 17-word transcript and 1 lines of on-screen text — the parts you need to write your own version.
Original caption
this time I’m not gatekeeping anymore @revenoir.se 🫢 #foryou #fyp
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