Who else wakes up thinking of their favorite snack?

@stubbythebulldog

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SoundTikTok sound · original sound - stubbythebulldog

Promoted product

Bil-Jac PBnanas Soft Treats for Dogs

Get great-tasting PB-Nanas treats for your best friend! They will love them and you!

Why it worked

The video uses relatable humor about morning routines and a dog's motivation, combined with clear product showcasing and benefits, to create an engaging and subtly promotional piece.

Summary

A bulldog wakes up, initially reluctant to get out of bed, but is motivated by the thought of Bil-Jac PBnanas treats. After the owner makes coffee, the bulldog eagerly awaits and receives the treats, which are highlighted for their real meat and slow-cooked preparation.

Structure

1Waking up and thinking of treats
2Reluctance to get out of bed
3Owner makes coffee
4Dog brings treat bag
5

Original caption

#BilJacPartner Morning routine, but he only has one motivation 🐶✨ Bil-Jac treats are the real alarm clock. @Bil-Jac Dog Food & Treats knows the way to his heart! Buy Bil-Jac from your favorite retailer. #Dogfood #DogNutrition #HealthyDogs

More from @stubbythebulldog

Product placement

Bil-Jac PBnanas Soft Treats for Dogs (ACTS - dog eats them, they are presented as a treat, their benefits are described; removing it would change the video) Bil-Jac (APPEARS - logo on packaging, removing it would not change the video)

Call to action

Buy Bil-Jac from your favorite retailer!

On-screen text

#BilJacPartner Real Real meat that is slow-cooked for better taste and better protein Made Made for puppies, old dogs and all in-between ages Buy Bil-Jac from your favorite retailer!

Transcript

Who else wakes up thinking of their favorite snack? I know I do. Oh, I don't want to wake up. But I guess I have to. Time to start the day. Heh heh. I'm gonna sneak back to bed. But the best way to get my day started is my Bil-Jac treats. Oh, first my mom needs her coffee. I can't wait any longer. Hurry mom, I need my favorite treats. Here, I brought the bag over to make this go a little faster. Yay, these are my PBnanas, soft treats from Bil-Jac. They're made with real meat that is slow-cooked for better taste and better protein. Made for puppies, old dogs and all in-between ages. Buy Bil-Jac from your favorite retailer!