Help me pick my shade pls x

@wendysworld_xoxx

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SoundTikTok sound · original sound - wendysworld_xoxx

Promoted product

NARS Insatiable Liquid Blush

Lightweight, pigment-packed liquid with 16-hour* wear and vibrant, true-color payoff.

Why it worked

The video leverages user-generated content style with a direct question to the audience, encouraging engagement. The creator highlights the product's key features like pigment and blendability in a relatable, personal way.

Summary

The creator showcases two shades of NARS Insatiable Liquid Blush, demonstrating their blendability and pigment on her skin. She asks viewers to help her choose between the red and pink shades.

Structure

1Introduction of two blush shades
2Demonstration of the first shade (Exhibit A)
3Demonstration of the second shade (Girl Happy)
4Praise for formula and blendability
5

Original caption

Red or pink? 👀 Love a buildable blush ad and @narsissist have come out with the gorg collection of new blushes that literally melt into the skin 😮‍💨✨

More from @wendysworld_xoxx

Product placement

NARS Insatiable Liquid Blush: This is a liquid blush product that is applied to the cheeks. It acts as a cosmetic product, and removing it would change the video's content as it is the subject of the demonstration. NARS: This is the brand name of the blush. It appears on the product packaging and the applicator. Removing it would not change the video's content.

Call to action

Help me pick my shade pls x

On-screen text

Help me pick my shade pls x NARS Insatiable Liquid Blush EXHIBIT A GIRL HAPPY

Transcript

We've got this shade and we've got this shade. Okay, so these are the new NARS Insatiable Liquid Blushes. Look at the pigment in these, like, it blends in so nicely. It's really seep into my skin tone. I'm in love. This shade is Girl Happy. Now this is more of the pinkish shade and again, the blend, the way it just melts into my skin. Gorgeous. I like the fact that the formula is lightweight but still buildable. Like, I'm even gonna add a bit more because I love a heavy blush. It literally melts into my skin. Gorgeous. Should we go for this shade or this shade?