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5.2Silent UGCProblem Callout hookCreator Economy
Hook
My iPad let me down again
@art_kristy1
43.6K followers · usually 328.7K views a post
Views
1.6M
Likes
18.9K
Comments
558
Shares
147
Why it worked
The video uses a relatable scenario of technology failing during a creative process, combined with a humorous lie and a subsequent request for audience participation, which encourages engagement.
Summary
The creator's iPad glitched while they were drawing, causing them to use the wrong colors. They pretended to be colorblind to explain the mistake, and a friend offered to help by telling them which colors to use. The creator then asks viewers to judge the final result.
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Transcript, structure and on-screen text
5 beats and 18 lines of on-screen text — the parts you need to write your own version.
Original caption
Why are our sides different? #drawingprocess #digitalart #artchallenge #digitalcircus
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