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All breakouts
ArtWorkoutseen in 2 videos →
10.2App DemoOther hook
Hook
MY IPAD LET
@art_lila
18.7K followers · usually 35.9K views a post
Views
352.3K
Likes
2.9K
Comments
204
Shares
63
Selling · Mobile App › Other Mobile App
Why it worked
The video uses a relatable problem (tech glitches) and a heartwarming solution (friendship and help) to create engaging content. The creator's playful lie and the subsequent reveal of the beautiful artwork keep viewers invested.
Summary
The creator's iPad glitched while drawing, turning the screen black and white. The creator pretended to be colorblind, and a friend offered to help by telling them which colors to use. The creator then used the ArtWorkout app to finish the drawing, which turned out beautifully.
Structure
- 1iPad glitches during drawing
- 2Creator pretends to be colorblind
- 3Friend offers to help with colors
- 4Creator uses ArtWorkout app
- 5Drawing turns out beautiful
Product placement
iPad ACTS - it is used for drawing, and glitches. Removing it would change the video. ArtWorkout ACTS - it is the app being demonstrated, and its icon is shown. Removing it would change the video.
Call to action
Watch my vid @barbie
Original caption
ArtWorkout app🎪 do you think the result is beautiful??#digitalart #artchallenge #multiplayer #tadc #drawing
More from @art_lila
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