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4.9Talking HeadPOV / Skit hookLifestyle
Hook
POV: I'll start my diet tomorrow...
@costcotv
37.1K followers · usually 21.3K views a post
Views
85.7K
Likes
1.1K
Comments
24
Shares
425
Why it worked
The video uses a relatable and humorous premise (procrastinating on a diet) combined with visually appealing content (a large, delicious-looking pie) to create engaging and shareable content.
Summary
A woman is in a Costco store, looking at a large blueberry pie. She excitedly takes a slice and eats it, clearly enjoying it despite her on-screen text stating her diet starts tomorrow.
Structure
- 1Woman in Costco spots a blueberry pie
- 2She takes a slice of the pie
- 3She eats the slice with visible enjoyment
- 4She expresses her enjoyment
On-screen text
POV: I'll start my diet tomorrow...
Original caption
Ok, my diet starts tomorrow….😩🫠 #costco #bluberrypie #blueberry
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