#ad I can't believe I almost ran out of this

@costcotv

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SoundTikTok sound · original sound - costcotv

Promoted product

Nordic Naturals Ultimate Omega Minis

Why it worked

The video effectively combines a relatable problem (running out of a product) with a clear solution (restocking at a popular retailer like Costco). The creator's genuine enthusiasm and the product's perceived benefits, along with the convenience of the mini soft gels, create a compelling soft sell.

Summary

The creator restocks Nordic Naturals Ultimate Omega Minis at Costco, highlighting their benefits for heart, brain, and immune health. She emphasizes the quality and ease of use of the mini soft gels and encourages viewers to purchase them on their next Costco trip.

Structure

1Introduction and realization of low stock
2Restocking at Costco
3Highlighting product benefits and brand trust
4Demonstrating product use and ease
5

Original caption

#ad Almost ran out of my Nordic Naturals Ultimate Omega® Minis, so a Costco restock was a must! 🛒 Omega-3s support heart, brain, and immune health*, and I love that @nordicnaturals makes quality easy to verify with the QR code on every bottle. Plus, the mini soft gels are so easy to take. Grab them on your next Costco run! #Costco #nordicnaturals #omega3 #fishoil * These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease. @Nordic Naturals

More from @costcotv

Product placement

Nordic Naturals Ultimate Omega Minis ACTS - the product is shown, its benefits are described, and the creator takes it. Removing it would change the video's topic and purpose. Costco APPEARS - it is the location where the product is purchased, but the video is not about Costco itself. Removing it would change the context but not the core message about the product.

Call to action

Make sure to grab it on your next Costco trip

On-screen text

#ad I can't believe I almost ran out of this my Nordic Naturals Ultimate Omega Minis so I had to restock at Costco Omega 3s support heart, brain and immune health and more than 80% of Americans don't get enough from food Nordic Naturals is the number one selling fish oil brand in the US and I know I can trust the quality because of the QR code on the box I've been taking these for a while and I'm still loving the smaller size soft gels Make sure to grab it on your next Costco trip

Transcript

I can't believe I almost ran out of this my Nordic Naturals Ultimate Omega Minis so I had to restock at Costco Omega 3s support heart, brain and immune health and more than 80% of Americans don't get enough from food Nordic Naturals is the number one selling fish oil brand in the US and I know I can trust the quality because of the QR code on the box I've been taking these for a while and I'm still loving the smaller size soft gels Make sure to grab it on your next Costco trip