SL_

@ashlynlaila

52.8K followers · usually 3.6K views a post

Views

119.0K

Likes

16.4K

Comments

29

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105

SoundTikTok sound · original sound - alinakaymusic

Promoted product

SALT & STONE

Explore five award-winning, unisex scents in Salt & Stone Body Mist for men and women. Try Body Spray fragrances like Santal & Vetiver and Saffron & Cedar.

2 videos

Why it worked

The video taps into the popular 'slow morning' aesthetic, showcasing relatable daily routines with aesthetically pleasing visuals. The use of natural light and cozy settings creates a calming and aspirational mood that resonates with viewers seeking comfort and self-care.

Summary

The video follows a woman through her slow morning routine, starting with waking up and getting ready. She then makes coffee using a Ninja machine, applies perfume, and tends to her plants before relaxing with her coffee.

Structure

1Waking up and getting ready
2Making coffee
3Getting dressed and going outside
4Relaxing with coffee

Product placement

Original caption

good morning ⛅️☕️🧺 help - I cannot get out of these pajamas #morningvlog #slowmorning #cozyathome #cozymorning #coffeemorning @Dairy Boy @onequince @Ninja Kitchen @SALT & STONE @Anthropologie