6PM NIGHTLY RESET

@ashlynlaila

54.3K followers · usually 5.9K views a post

Views

117.1K

Likes

24.3K

Comments

32

Shares

150

SoundTikTok sound · Kitchen Flowers

View velocity

+24.7K views over 18.4d · ~1.3K/day · 18 observations

Promoted product

Maison Berger

Official Maison Berger USA website. Enjoy Free Shipping at $99. Shop scented candles, reed diffusers, catalytic lamps, and car diffusers. Made in France with savoir faire and passion for the arts, science, and home fragrance. Our Master perfumers in Grasse guarantee the quality of our products.

Why it worked

The video taps into the popular 'clean with me' and 'nightly reset' trends, providing satisfying visual ASMR of cleaning and tidying. The use of aesthetically pleasing products and a calm atmosphere makes it relatable and aspirational for viewers seeking home organization and self-care content.

Summary

The video shows a person performing a nightly reset routine in their home. This includes tidying up various areas such as the bedroom, bathroom, and living room, and using cleaning products and a vacuum cleaner.

Structure

1Tidying bedroom nightstand
2Cleaning living room
3Tidying bedroom
4Cleaning vanity and bathroom

Original caption

spend a cozy night resetting our home with me 🌙🪞🕯️ been lovinggg my new lampe berger #nightlyreset #cleaningmotivation #cozyathome #cleanwithme #homecleaning @Maison Berger @Mrs. Meyer’s Clean Day @Dyson USA

More from @ashlynlaila

Product placement

Maison Berger: ACTS - used to diffuse scent in the home, its function is demonstrated by lighting it. Removing it would change the video's outcome. Mrs. Meyer's Clean Day: ACTS - cleaning spray used to clean the bathroom counter. Removing it would change the video's outcome. Dyson USA: ACTS - vacuum cleaner used to clean the floor and rug. Removing it would change the video's outcome.