Why it worked
The video uses a surprising and unconventional method of 'disposing' of a sanitary pad, which creates curiosity and encourages viewers to watch until the end to understand the 'hack'. The use of common household items like ketchup and cinnamon adds to the unexpected nature of the content.
Summary
The video shows a person taking a sanitary pad and drawing a face on it with a marker. They then add ketchup and cinnamon to the pad, before wrapping it in foil and throwing it in the trash. The on-screen text suggests this is a life hack or tip.
Structure
- 1Unwrapping a sanitary pad
- 2Drawing a face on the pad
- 3Adding ketchup and cinnamon
- 4Wrapping the pad in foil
- 5Discarding the pad in the trash
Product placement
McCormick Cinnamon Ground: it is used to add flavor to the food item. Removing it would change the final product. Wendy's Ketchup: it is used as a condiment for the food item. Removing it would change the final product.
On-screen text
I wish I knew about this when
I was 10 years old !!