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6.7Talking HeadOther hookConsumer Apps
Hook
New Apple Pencil Sound!
@appledsign
1.0M followers · usually 19.8K views a post
Views
120.3K
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5.4K
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Why it worked
The video leverages curiosity and exclusivity by highlighting a 'historical new feature' for a popular product, appealing to early adopters and tech enthusiasts who follow beta releases.
Summary
This video showcases a new feature for the Apple Pencil Pro: a sound effect that plays when it magnetically attaches and charges on an iPad. The creator notes that this feature requires iPadOS 27, which is currently in developer beta and will be available later this year.
Structure
- 1Introduction of new Apple Pencil sound feature
- 2Demonstration of magnetic attachment and charging
- 3Mention of iPadOS 27 requirement
- 4
Original caption
Those who know, know😉 A historical new feature for Apple Pencil! For the tirst time ever you will hear a sound when it magnetically attaches and charges on your iPad! Note that you need iPados 27 for this to work, which is currently in Developer Beta! It will be available later this year! #applepencil #applepencilpro #apple #ipados27 #appledsign
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