Promoted product
7 HEADSPA TREATMENT
Why it worked
The video effectively uses a 'before and after' format to showcase a tangible transformation, appealing to viewers seeking solutions for hair issues. The quick application time of the product is also a strong selling point for busy individuals.
Summary
The video shows a comparison of the creator's hair before and after using a Korean hair treatment. It highlights the product's quick application time and its effectiveness in making hair healthier and softer.
Structure
- 1Showing hair before treatment
- 2Showing hair after treatment
- 3Introducing the product
- 4Demonstrating product application
- 5Showing final hair results
Product placement
7 HEADSPA TREATMENT: This is a hair treatment product that is applied to the scalp and hair. It is described as being "All in one, Premium Treatment" and that it only needs to be left on for 7 seconds. This product ACTS as it is applied to the hair and scalp, and its results are shown. Removing it would change what happens in the video.
On-screen text
My hair back then...
My hair after using Korean Treatment
SCALP & HAIR TREATMENT
in one bottle
A hair treatment you only leave on for 7 seconds.