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Molvu
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24.5Talking HeadContrarian hook
Hook
Cuántas veces escuchaste que Guatemala no puede competir en tecnología
@elfercho_gt
2.7K followers · usually 820 views a post
Views
19.7K
Likes
1.3K
Comments
58
Shares
203
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Why it worked
The video tells an inspiring underdog story of a Guatemalan entrepreneur overcoming significant obstacles to build a successful tech company, which resonates with viewers and positions the brand as a symbol of local talent and innovation.
Summary
The video tells the story of Kevin Gonzalez, a Guatemalan engineer who founded the tech brand Molvu. Despite facing numerous challenges, he established a manufacturing operation in China and successfully launched a company that now distributes over 200 products globally.
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Transcript, structure and on-screen text
6 beats, a 238-word transcript and 91 lines of on-screen text — the parts you need to write your own version.
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Original caption
Hoy te cuento la historia de Molvu, la empresa guatemalteca fundada por un guatemalteco visionario, Kevin González buscó la forma de hacer que Guatemala tuviera también su marca de artículos tecnológicos, cuando te digan que Guatemala no puede, enséñales este video #molvu #tecnologia #guatemala #emprendimiento #negocio
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