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Starter Story HubSpot Media HIS APPS MAKE $4.5M PER YEAR AT 90% PROFIT MARGIN

@starterstory

154.8K followers · usually 5.9K views a post

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22.1K

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387

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Selling · Other Product

Starter Storyseen in 4 videos →starterstory.com/tt ↗

Why it worked

The post leverages a compelling hook about extreme financial success and high profit margins, combined with a list of practical tools used by a successful founder, appealing to aspiring entrepreneurs.

Summary

This TikTok post showcases a founder who built a successful app business generating $4.5M annually with a 90% profit margin. It details the tools he uses to manage his business and hints at his strategy for launching products.

Structure

1Hook: Founder's impressive financial success with apps
2Introduction of tools used
3List of specific tools and their costs
4Hint at the founder's strategy and success

Product placement

Starter Story ACTS - it is the platform presenting this information, and its name appears on the first slide. Removing it would change what happens in the video. HubSpot Media APPEARS - it is a watermark on the first slide. Removing it would not change what happens in the video. Slack ACTS - it is listed as a tool the founder pays for, and its function (communication) is implied. Removing it would change the list of tools. Intercom ACTS - it is listed as a tool the founder pays for, and its function (customer support) is stated. Removing it would change the list of tools. Features.vote ACTS - it is listed as a tool the founder pays for, and its function (feature suggestions) is stated. Removing it would change the list of tools. Heymantle ACTS - it is listed as a tool the founder pays for, and its function (Shopify tools) is stated. Removing it would change the list of tools. linear.app ACTS - it is listed as a tool the founder pays for, and its function (task management) is stated. Removing it would change the list of tools.

Original caption

i just chatted with a founder who built a $4.5M/year business with a team he’s never even met. his apps run at a 90% profit margin and he spends $0 on marketing. how? he stopped trying to build “the next big thing” and started building simple tools for existing marketplaces. he went from a junior designer making $2/hr to owning the #1 spot for the most profitable keywords on Shopify. swipe through to see the cheap stack he uses to manage 33,000+ merchants and his 3-step strategy for a “free” launch.