I had no idea that European Wax Center is an accessibility champion.

@sarahtoddhammer

168.4K followers · usually 38.9K views a post

Views

277.6K

Likes

47.5K

Comments

240

Shares

296

Promoted product

European Wax Center

Why it worked

The video highlights a specific, thoughtful feature of a business that addresses a real need for a significant audience, framed through a personal and relatable experience. This creates a strong emotional connection and demonstrates genuine value.

Summary

The creator shares their positive experience with European Wax Center's accessibility accommodations form, highlighting its thoroughness and how it catered to their specific needs. They express admiration for the company's inclusive approach and suggest other businesses adopt similar practices.

Free account

Transcript, structure and on-screen text

5 beats, a 252-word transcript and 29 lines of on-screen text — the parts you need to write your own version.

Create a free account to see the full breakdown

Original caption

I love being pleasantly surprised by accessibility! [Video Description: ST, a young white woman with long blonde hair in two braids, is speaking on screen. As she speaks, a screenshot of the accommodations form she discusses is on screen behind her.] #DisabilityTikTok #DisabilityAwareness @@European Wax Center