Promoted product
MacBook Pro
Why it worked
The video plays on a common tech stereotype and then subverts expectations with a humorous twist, making it relatable and shareable within tech communities.
Summary
The video humorously suggests that someone with a ThinkPad likely uses Linux, but then reveals the laptop is actually a "Hackintosh" running macOS. The creator uses a ThinkPad laptop to showcase a MacBook Pro running macOS, playing on the stereotype of Linux users.
Structure
- 1Introduction of ThinkPad/Linux stereotype
- 2Reveal of Lenovo logo
- 3Reveal of Apple logo
- 4Display of MacBook Pro system information
- 5Display of macOS desktop and Discord interface
Product placement
ThinkPad: it is a laptop brand that ACTS as the device being used. Removing it would change what happens in the video.
Linux: it is an operating system that is SPOKEN about. Removing it would change what happens in the video.
Lenovo: it is a laptop brand that APPEARS as a logo on screen. Removing it would not change what happens in the video.
Apple: it is a computer brand that APPEARS as a logo on screen. Removing it would not change what happens in the video.
MacBook Pro: it is a laptop model that ACTS as the device being used. Removing it would change what happens in the video.
macOS: it is an operating system that ACTS as the device's operating system. Removing it would change what happens in the video.