The New OpenAI model drop

@sourcetms

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Promoted product

OpenAI GPT-5.6

Applied AI, signals, and what's next →. Click to read Source AI, by Thomas Schlossmacher, a Substack publication with thousands of subscribers.

Why it worked

The video leverages the hype around a new AI model release from a major player like OpenAI, creating anticipation and driving engagement by promising further information and comparisons to alternatives.

Summary

The video announces the upcoming release of OpenAI's new AI model, GPT-5.6, and discusses why it's significant. It also briefly mentions an alternative model, Fable, and directs viewers to a future video and the creator's Substack for more information.

Structure

1Announcement of new OpenAI model drop
2Discussion of GPT-5.6 release date and significance
3Comparison to alternative model, Fable
4Teaser for future video explaining alternatives

Original caption

We’re getting a brand new AI model. I want to tell you a little bit about why I think it will be a great contender. #ai #Tech

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Product placement

OpenAI: ACTS - it is the company that develops and releases AI models, including GPT-5.6. Removing it would change what happens in the video. GPT-5.6: ACTS - it is the new AI model being discussed and previewed. Removing it would change what happens in the video. Fable: ACTS - it is an alternative AI model that the speaker is comparing to GPT-5.6. Removing it would change what happens in the video. sourceai.substack.com: ACTS - it is the creator's Substack newsletter where they share information about AI. Removing it would change what happens in the video.

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On-screen text

The New OpenAI model drop everybody the is day. and of 5.6, in from 5 series. big Well, week end 5 unless usage over fable it's blow usage. over fable it's blow usage. So tomorrow the 5.6. Make update environment get testing. USAGE:WORKHORSE

Transcript

For everybody the is day. and of 5.6, in from 5 series. big Well, week end 5 unless usage over fable it's blow usage. over fable it's blow usage. So tomorrow the 5.6. Make update environment get testing. USAGE:WORKHORSE