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11.0AnimationContrarian hookEntertainment
Hook
I can't believe it's not butter
@hydrozoan
9.5K followers · usually 6.6K views a post
Views
59.9K
Likes
8.8K
Comments
33
Shares
1.6K
SoundTikTok sound · bare
Promoted product
Butter Spread
Why it worked
The video uses a popular meme format with a Family Guy clip and unexpected, dark humor to create a shocking and shareable piece of content. The abrupt shift from mundane breakfast to extreme violence, combined with the recognizable characters, likely contributed to its virality.
Summary
Peter Griffin is shown struggling to believe that a tub of "Butter Spread" is not real butter, leading to a bizarre and violent sequence. The video then transitions to a scene where "Butter Spread" is discussed as a healthier alternative, but the interaction turns violent when one person tries to take it.
Structure
- 1Peter's disbelief about "Butter Spread"
- 2A violent hallucination involving Peter and doctors
- 3Discussion of "Butter Spread" as a healthier alternative
- 4A violent outburst over the "Butter Spread"
Product placement
Butter Spread (ACTS - appears on screen and is used to spread on toast, its contents are discussed and interacted with. Removing it would change the scene. It is the subject of the dialogue.)
On-screen text
Butter Spread
Original caption
If I had a nickel for every time family guy referenced I can’t believe it’s not butter I would have 4 nickels which is too many because nickels are useless #familyguy #butter
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