The 5 Things You SHOULD NOT Buy Name Brand

@socialcap

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4 videos

Why it worked

The video provides practical, money-saving advice that resonates with a broad audience concerned about personal finance. The creator's direct and confident delivery, combined with relatable examples, makes the information easily digestible and shareable.

Summary

The creator lists five categories of products where buying name brands is unnecessary: college-ruled notebook paper, spices, HDMI cables, dish soap, and ibuprofen. He argues that for these items, the generic or store-brand versions are functionally identical and significantly cheaper, making the premium for brand names a waste of money.

Structure

1Intro: 5 things not to buy name brand
2Item 5: Disposable paper products
3Item 4: Spices
4

Original caption

Anything on the way to the landfill, why? Just…why? #money #wealth #finance #tyler

More from @socialcap

Product placement

McCormick garlic powder: ACTS - it is mentioned as an example of a brand name spice. Removing the name would not change the video's core message, but would remove a specific example. Advil: ACTS - it is mentioned as a brand name for ibuprofen. Removing the name would not change the video's core message, but would remove a specific example. Dawn dish soap: ACTS - it is mentioned as an example of a good product. Removing the name would not change the video's core message, but would remove a specific example.

Call to action

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On-screen text

The 5 Things You SHOULD NOT Buy Name Brand Here are the five things where you should absolutely not buy name brand. Not advice; educational purposes only. No. 5. College ruled Notebook paper or printed paper or paper towels or trash bags or plastic wrap. Anything, essentially, that you're going to immediately destroy and throw away the brand on a product you're about to put in a landfill. It's not a meaningful quality signal. It's just branding on its way to a landfill. No. 4. Spices. Mccormick garlic powder and store brand garlic powder. Both. Wait for it. Garlic powder. The Mark up on name brand spices is extraordinary and the product is indistinguishable by generic. Season aggressively. Tell no one. Number three. HDMI Cables. A $6 dollar HDMI Cable and a $60 HDMI Cable transmit identical digital signals. There is no premium digital signal. Physics do not allow for it. So anyone who sold you a $60 dollar HDMI Cable, they owe you an apology. On store brand College ruled notepaper. No. 2. Dish soap. Dawn is a great product. So is every store brand dish soap made in the same three facilities supply every major retailer in America. Clean is clean. And No. 1. Ibuprofen. Advil and generic ibupofen are required by law to contain the identical active ingredient at the identical dosage. You're literally Paying for the front of the bottle. Stop it. And if any of this is helpful, sign up for my free weekly newsletter by clicking the link in my bio, and each week I'll send you over another money playbook that actually works.

Transcript

Here are the five things where you should absolutely not buy name brand. I'm Tyler. I'm a former financial advisor and portfolio manager and now I make financial content for free so you don't have to pay for it. Number five, college ruled notebook paper or printed paper or paper towels or trash bags or plastic wrap, anything essentially that you're going to immediately destroy and throw away. The brand on a product you're about to put in a landfill, it's not a meaningful quality signal. It's just branding on its way to a landfill. Number four, spices, McCormick garlic powder and store brand garlic powder, both, wait for it, garlic powder. The mark up on name brand spices is extraordinary and the product is indistinguishable by generic. Season aggressively, tell no one. Number three, HDMI cables, a $6 HDMI cable and a $60 HDMI cable transmit identical digital signals. There is no premium digital signal. The physics do not allow for it. So anyone who sold you a $60 HDMI cable, they owe you an apology on store brand college ruled notepad. Number two, dish soap. Dawn is a great product. So is every store brand dish soap made in the same three facilities, supply every major retailer in America. Clean as clean. And number one, Ibuprofen. Advil and generic ibuprofen are required by law to contain the identical active ingredient at the identical dosage. You're literally paying for the front of the bottle. Stop it. And if any of this is helpful, sign up for my free weekly newsletter by clicking the link in my bio. and each week I'll send you over another money playbook that actually works.