The video likely performed well due to its focus on a popular and visually appealing feature of a widely recognized product (iPhone lock screen customization). The use of native-like content, where the product's functionality is demonstrated organically, appeals to users interested in personalization and new tech features.
Summary
The video shows a person customizing the lock screen of an iPhone, specifically the dynamic wallpaper and widgets. The creator expresses pride in Apple's product through on-screen text and emojis.
ProLocked — included with ProLocked
Transcript, structure and on-screen text
4 beats and 9 lines of on-screen text — the parts you need to write your own version.