Why it worked
The video leverages popular gameplay footage from a trending game (Helldivers 2) and presents a unique, albeit fictional, in-game scenario with a humorous twist (blueberry-flavored termicide). This combination of popular content and a quirky narrative likely resonated with the game's community.
Summary
This video showcases gameplay from Helldivers 2, focusing on the TCS Plus towers and a new formula developed by scientists to combat mutated bugs. The objective is to defend three silos and then activate the main control terminal to spray a blueberry-flavored termicide across the planet.